Channel analytics

Lifecycle Email Observatory

Maps ESP events to product milestones so lifecycle marketers see which sequences influence activation and churn risk.

  • Duration: 5 weeks
  • Format: Looker + ESP API
  • Department: CRM
  • Price: ₩1,900,000
Request information

Included

  • Journey funnel with drop-off tags
  • Cohort retention by signup week
  • Subject line performance bands
  • Deliverability health panel
  • Holdout test readout slot
  • CRM sync status indicator

Outcomes

  • Clear sequence prioritization
  • Shared retention language with product
  • Fewer one-off email reports

Lead consultant

Hyejin Park

Analytics consultant focused on executive roll-ups.

FAQ

  • Braze, Iterable, Klaviyo, and domestic providers via export or API.

Reviews

"The cohort panel in Lifecycle Email Observatory stopped our weekly CSV ritual."