Executive reporting

CRM Pipeline Lens

Aligns campaign IDs to opportunity creation so marketing leaders defend pipeline contribution with stage-level detail.

  • Duration: 6 weeks
  • Format: Salesforce + Looker
  • Department: Sales
  • Price: ₩3,500,000
Request information

Included

  • Source-to-opportunity mapping
  • Stage velocity heatmap
  • Influence time-decay view
  • SLA breach highlights
  • Rep-level drill-down (permissioned)
  • Quarterly snapshot archive

Outcomes

  • Credible marketing-sourced pipeline
  • Shorter QBR prep
  • Shared definitions with sales ops

Lead consultant

Hyejin Park

Analytics consultant focused on executive roll-ups.

FAQ

  • Yes — similar scope with adjusted connector work.

Reviews

"CRM Pipeline Lens ended the monthly argument about which campaigns created opportunities."